Alan Gutierrez

An ongoing blog post.

I posted this idea on the asterisk-biz mailing list, and was laughed off the list. Share our business plan? That’s trade secret information. That’s not how business works.

I was a bit surprised. The software is open source. The hardware is commodity. And the secret is?

There are plenty of us technical guys and gals who would like to set up a business doing Asterisk install and service. These are (rather, will be) the details of the business research I’ve performed, open so that other guys and gals can start here to find a friendly, mutually supportive small business community around Asterisk.

I’m going to post my business plan here, as I write it. But here’s the crux.

• Target Market - Any small business with an office environment that needs more that four phones and less that 15.
• Product - An Asterisk PBX with four copper lines and VOIP for expansion, along with the peripherals, that is, the phones.
• Service - Installation of the Asterisk PBX and phones, adding extensions.

That’s it. The simplest Asterisk business that could possibly turn a profit.